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Why Scaling Tech Teams Fails — and How Fintech Startups Can Get It Right

  • Writer: Cliff van Tonder
    Cliff van Tonder
  • Jul 30
  • 3 min read

Updated: Jul 31


Illustration of fintech professionals collaborating to scale a tech team, with charts and digital elements symbolizing growth and hiring strategy.
Scaling isn’t about speed — it’s about the right people at the right time.

Scaling tech teams in fintech is harder than it looks — here's what most startups get wrong and how to fix it.


Let’s be honest: scaling a tech team sounds exciting — almost like a badge of success. You’ve landed funding, your product’s gaining traction, and it’s time to hire fast and build faster. But here’s the catch: most startups mess it up. Not because they’re careless. Not because they lack ambition. They mess it up because they approach scaling like it’s just hiring on steroids — rather than treating it as an evolution of the business itself. So why does scaling fail so often in fintech — and how can you avoid becoming just another cautionary tale? Let’s break it down.


The Mistakes No One Warns You About


Hiring Too Fast — and Too Familiar

There’s a natural instinct to hire people you know. Or people who “feel like us.” It’s comfortable. It’s fast. But it’s also dangerous.The people who got you here won’t always be the ones to take you there.Scaling isn't cloning your current team. It’s building the next version of your company — and that means bringing in people who challenge the norm, not just echo it.


Throwing People at Broken Processes

Adding more engineers to a shaky foundation doesn’t fix the foundation. It just spreads the cracks further. Before you ramp up headcount, ask yourself: Are we solving bottlenecks — or burying them under bodies?


Treating Geography Like a Hiring Strategy

Some startups still cling to the idea that talent needs to be local. But in 2025? That’s a bottleneck, not a strategy. There's incredible fintech talent around the world. The real question isn’t where someone sits — it’s whether they can deliver value, quickly and securely.


Overlooking What Engineers Actually Want

You can offer competitive salaries and a shiny mission statement. But if your engineers don’t have autonomy, purpose, or a clear tech vision? They’re out. Scaling isn’t just a recruitment exercise — it’s a retention strategy.



What Do the Smart Ones Do?


They Hire for Stage, Not Just Skills

An engineer who thrives at Series A may flounder in a post-Series C environment — and vice versa. Successful founders know the difference. They hire for the phase they're entering, not the one they just left.


They Pair Leadership with Delivery Muscle

It’s not just about engineers. It’s about bringing in senior talent who’ve built at scale, and then augmenting with offshore teams who can execute fast and flexibly. This combo — exec search + offshore augmentation — is the cheat code for controlled, cost-effective growth.


They Treat Culture Like a Product

Distributed teams can absolutely build great culture — but only if you design for it. Intentional rituals, shared goals, psychological safety. These aren’t HR buzzwords. They’re the bedrock of every high-performing remote team we’ve seen.


Final Word

Scaling is hard. But it’s not a mystery. And it’s definitely not about headcount alone.


At Fintech HI.RE, we help fintech founders and leaders avoid the mistakes we’ve seen too many others make:-

  • We connect you with executives who know how to scale

  • We deploy offshore teams that deliver with zero hand-holding

  • And we help you stay lean, fast, and focused — without burning out your core team.


If you’re ready to scale with intention, not chaos —Let’s talk: https://fintechhire.com.au/contact

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Cliff van Tonder, founder and CEO of Fintech HI.RE, is past President for APAC for Zafin, the SaaS Banking Modernisation and Transformation company. Prior to that he was General Manager, Head of Partners & Ecosystem, APAC and Global Head of Partner: Google Cloud and Accenture at Finastra.

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